During the 80s, Ellesse was one of the ultimate sports brands for both Tennis and Ski much loved by dressers and football casuals due to the hefty price tags that their products came with. The tennis and ski wear was only worn by an elite crowd. The "whos who" of tennis would step out to play in the brand and a whole host of celebrities were often seen wearing it. Boris Becker and Guillermo Vilas became the Ellesse poster boys as well as the likes of Pat Cash, the UKs own pretty boy John Lloyd and wife Chris Evert. Throughout the 80s, Ellesse captured the zeitgeist with iconic ads, posters and calendars. 80s Casual Classics took on sole responsibility for the brands revival in 2010 and have continued to be involved in Exclusives re-launch styles.